The Power of Gifting
At 3Keys we believe in the practical power of gifting, in building relationships with your consumers that deliver on surprise, product novelty, and lifestyle experiences. We know that gifting programs are the best way to turn your customers into your best advocates, and in a post Covid-19 landscape we know that now is the moment to reinvent the brand/consumer relationship. It’s the moment to return to the core of what your brand delivers and do it better than anyone else. This year we’re rolling out smart gifting programs that highlight the key benefits of our “giftology” that works for both customer and client.
Drive In-Store Traffic
With the “mask economy” keeping consumers from shopping in-store, smart gifting programs can encourage your loyal customers to visit stores, creating valuable in person connections and the chance to for them to see and test new products.
The Delight of the Unexpected
Rewarding shoppers with unexpected gifts, moments of delight and levity, is a priceless way ensure brand loyalty as more and more consumers are looking to digital solutions.
Think Value not Discounts
Gifting doesn’t mean discount, it means added value. Gifting strategies give shoppers a fun, new way to interact with your brand, and that doesn’t always mean you have to slash your prices to build excitement and engagement!
Ensure Customer Loyalty
Your customer service will always benefit from giving something a little extra, and gifting programs can be leveraged to soften friction points in the brand/consumer relationship.